Sales guides for growing teams

WhatsApp Business 24-hour rule, explained for sales teams

WhatsApp Business 24-hour rule, explained for sales teams

Published on: 02/10/2026

When the WhatsApp 24-hour window starts, resets and closes, what to send after it, the 72-hour rule for ad leads and the October 2026 charging change.

Click-to-WhatsApp ads: how to follow up every lead

Click-to-WhatsApp ads: how to follow up every lead

Published on: 02/10/2026

A follow-up plan for click-to-WhatsApp ads: the first reply, Meta’s 72-hour free window, a three-day sequence, qualifying, owners and what to measure.